You might already have a website, but maybe it’s not operating as well as you want it to, not pulling its weight.
A good first step is our WASP report - Website Audit on Search & Performance.
We’ve developed an easy way for marketers to understand what’s going on ‘under the bonnet’. We divide the audit into key areas and using a unique scoring technique for each area it becomes immediately easy to see which elements you should modify on the site to make it work better. We will tell you how to make the difference in English and once implemented you’ll see more site visitors, the site will be more straightforward for the customer to use and you’ll witness more business through this channel.
The purpose of the audit is not to look at ways of re-designing the site, but simply to make sure that what you already have is performing properly for you.
Digital Chapter very quickly grasped our strategy and translated this into an approach where the website design worked in harmony with other media channels. They are never shy in coming forward with ideas and challenging us when appropriate! The results speak for themselves: we achieved a 100% sell out position ahead of our own timescales and we know the website played an important role here.